Custom software · Bespoke CRM · South coast & south east
A CRM built round how you actually work
Most small businesses start with a spreadsheet, move to an off-the-shelf CRM, and end up running half the business outside it because it doesn't fit. A bespoke CRM is built round your customers, your stages and your follow-ups - and it's often cheaper than it sounds once you count what the workarounds cost.
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Shane Wright
Who you'll deal with, start to finish
He's in Fareham and works across the south coast and the south east, so when it's worth meeting in person that's a drive rather than a day out.
023 8272 0001 Rings through to Shane. Out of hours it goes to voicemail, and he'll ring you back.
Twenty-five years writing software, two companies co-founded and sold, and he still writes the code. A few people he's worked with for years come in when a job needs more hands.
What's included
- Your customers, contacts and history in one place, with the fields you actually use rather than the fifty you don't.
- Your pipeline in your stages, so everyone can see what's waiting on whom.
- Follow-ups that don't depend on someone remembering - reminders, and the jobs nobody's touched in a while flagged.
- Your existing spreadsheets and CRM data brought across, so you start with everything you already have.
- Connected to the tools you already run - email, accounts, your website's enquiry form.
When you don't need a bespoke CRM
Most of the time. HubSpot, Pipedrive, Capsule and Zoho do the job for plenty of businesses, and they're a fraction of the cost. These are the signs you've outgrown them:
The real work happens in a spreadsheet beside it
Somebody exports every week, fixes it by hand, and the CRM is out of date by Tuesday.
You're paying for seats nobody uses properly
The per-user price keeps rising and half the team still asks someone else to look things up.
Your process doesn't fit its boxes
Customers who are also suppliers, jobs with several contacts, renewals on odd cycles - the things generic CRMs make awkward.
Pricing
Typically £5,000 - £25,000 to build, after a free consultation.
The consultation's free and ends in a written scope and one fixed price for the build. Looking after it afterwards is one all-inclusive monthly bill, quoted with it.
Already on a CRM?
Sometimes the fix is setting yours up properly rather than replacing it. If that's the answer, it's the one we'll give you.
FAQs
How much does a bespoke CRM cost?
Typically £5,000 to £25,000 to build, after a free consultation that ends in a fixed price you're free to turn down. Looking after it is one monthly bill, quoted with the build.
Is a bespoke CRM worth it over HubSpot or Pipedrive?
Often not - if an off-the-shelf CRM fits with some setting up, use it. A bespoke CRM earns its cost when your process doesn't fit their boxes, the real work lives in spreadsheets beside it, or per-user pricing keeps climbing.
Can you move our existing data across?
Yes. Spreadsheets and exports from your current CRM come across as part of the build, so you start with everything you already have.
Who owns it?
Your customer data is yours, always, and we give you an export whenever you ask.
What happens when you get in touch
Tell us how you keep track of customers today and what keeps slipping. If an off-the-shelf CRM would do, that's what we'll say.